InstructorPaul Soloviev
TypeOnline Course
Student Enrolled9
Certificate% of quiz marks
(1 ratings)
PriceFree
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Getting more patients series: How to engage a marketing service?

Getting more patients series: How to engage a marketing service?

This course is for Practice Managers and Practice owners. This is the second course in the series: “Getting more patients”. We have already published on this topic before. Please see our course HOW TO PROMOTE YOUR GP CLINIC’S WEBSITE AND GET MORE PATIENTS. MARKETING IN GENERAL PRACTICE.

In this course on medical marketing, we emphasise the importance of online presence. In 2023, 90% of medical marketing is done on the internet. If your practice needs more patients – you must conquer the Internet. To improve your clinic’s visibility, consider search engine optimization (SEO) – a key factor in gaining a better position in search engine results and attracting new patients to your practice.

The course answers to the following questions:

Why do we need medical marketing?

How does medical marketing work?

Who will do the work?

How do we engage people who will do the work?

How do we measure the success of medical marketing?

Learn to avoid being cheated by marketing companies.

How to make a plan? What are the examples of the marketing plan?

What is the best way to get the right agreement with the marketing company?

 

This is a micro-course. Micro-course focuses on a narrow topic of knowledge.
The advantages of CPD micro-courses:
  • Take a little time to complete it.
  • Focussed on practical, useful information.
  • High information retention rate due to the small volume of material to digest.
This course is suitable for self-recorded CPD activities.
A Certificate will be provided at the end of the course. You can read more about the reasons to use our training courses here.
  • Suitable for Practice Owners and Practice Managers.
  • This course is a self-learning, fully online activity.
  • This course is free of charge to anyone.
  • You need to register at www.courses.generalpracticetraining.com.au when you enrol for the course. It is also free of charge. We will never ask you for your credit card details or any payments. Advertisements around this website help us cover some of the course costs and keep it free for you.
  • When asked to register for this portal, please enter your user name as you wish it to be on the Certificate of completion of the course.
  • You do not have to provide your real date of birth or address.

If you like this course, please buy me a cup of coffee. BUY ME A COFFEE

Where can you find your Certificate?

More free resources for GPs and Practice staff at General Practice Training and Consulting.

Section 1How to engage a marketing service?
Lecture 1Why do we need medical marketing?
Lecture 2How does medical marketing work?
Lecture 3Who will do the work?
Lecture 4Learn to avoid being cheated by marketing companies. How to make a plan? What are the examples of the marketing plan?
Lecture 5How do we measure the success of medical marketing?
Lecture 6Key takeaways
Lecture 7Thank you.

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